Wednesday, March 03, 2010

Promoting Your Product - Private Label Rights (PLR) Product Creation: Part 14

This is the fourteenth and final part in a series of articles discussing ways in which to profit from creating your own  private label rights (plr) products.

If you’re creating Private Label Rights products, your number one market is likely going to be Internet marketers, so they can turn the product round, resell and earn money.  

Keep that in mind when you’re thinking about promoting your products.  So how will you market your product?

Endorse your Private Label Rights Product to your Mailing List
If you have a mailing list, (hint: building your list should be your highest priority, before product creation), this is the fastest way you can make money.

Your subscribers trust you (I hope!) and most likely think highly of your products or they would not be on your list in the first place. 

The important thing to remember is to be honest and Never take advantage of their trust, because if your subscribers feel burned, they will lose trust and that will cost you, and your reputation, Big time in the long run.

Seek Out Joint Ventures with Ezine Publishers and other Online Marketers
If you don't have a mailing list of your own, and it sure takes time to build one up, this is a good alternative for you.

Look for other marketers who are selling similar products to yours, or who like to market resale rights/private label rights products, and approach them. 

You'll easily find contact details on their websites, and if you reach out with a simple, direct, professional email you have nothing to lose. 

Many won't help you, but don't give up. By creating quality products you can build your reputation and slowly establish powerful partners.

Approach Joint Venture (JV) Brokers
JV Brokers are middle-men who refer Joint Venture partners to your affiliate program. 

If you are going to engage a JV Broker, your affiliate program must be 2-tier. For every sale made by their referred Joint Venture partner, you pay the broker 10-20% of the product price.

Paid E-zine Advertising and Pay-Per-Click (PPC)
If you have the money, buy advertising space in Ezines and reach thousands of targeted prospects.

Alternatively, there's PPC advertising, targeting prospects through the Search Engines. The trick to any sort of paid advertising is testing - if you don't know what's working, you'll be throwing money down the drain.

There really are an unlimited number of ways to market your Private Label Rights products (such as viral marketing, article writing, etc), but that’s an entire other topic and too much to cover here.

That wraps up our Private Label Product Creation Course. I hope you've found it useful. Please leave any comments, or tips of your own below. Thanks.

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